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July 22, 2008


Consumer driven re-engineering of higher education

by Bill Coplin

Higher education's re-engineering is well underway.  Part of it is due to democratic ideas. Faculty and administrators increasingly treat students as clients rather than as subjects.  After all, we live in a democracy.

But democratic forces will be supplemented by technology and the market.  Let's discuss the role of technology.

The printing press, radio and television, and the personal computer and internet have all changed the educational role of institutions of higher education. They are no longer storehouses and transmitters of knowledge, they now are builders of competencies. Francis Bacon’s famous quote “knowledge is power” might well be rewritten to “the application of knowledge is power.”

Photo of Bill Coplin
Bill Coplin

To ignore this shift is folly. In many subject areas, students no longer need faculty to access knowledge. Technology gives them access to information as well as many of the analysis tools that can turn information into knowledge.

Faculty and administration still control the credentials.  But credentials may not certify competencies.  

What is the modern role for faculty and administration?  As builders of competencies, they are actually very much like Socrates and his colleagues who developed reasoning and problem-solving abilities. Higher education actually took a detour for a couple millenia by transmitting religious dogma, then secular dogma and then professional scholarly research as knowledge.   

Technology is transforming professors and instructors from knowledge transmitters into competence coaches.  Modern faculty members who understand technology's role are designing learning experiences and evaluating competencies. They embrace active learning strategies, increase the role of experiential learning and work hard to supplement or replace traditional brain dump activities.

Bill Coplin is a professor at Syracuse University where he chairs the Public Affairs Department. His popular blog explores improving the college experience. 

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See what's in the July issueThe Greentree Gazette.

Event Spotlight
NCHELP and EFC Student Loan Finance and Legal Meeting
Co-sponsored by Education Finance Council (EFC) and the National Council of Higher Education Loan Programs (NCHELP), this meeting covers legal issues and other topics regarding federal and/or private higher education financing.
8/4/2008 thru 8/5/2008, Grand Hyatt, New York, $350 - $375.
See more upcoming conferences on GreentreeGazette.com.

Quote of the Week:
"If current trends hold, the internet will evolve into a 3-D space, and virtual worlds will become an integral part of human communication.  Real life will never be the same"
Benjamin Duranske, an author and attorney, in the Wall Street Journal, July 17, 2008. 
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